Andrea Ellens | Mother | Marketer | Strategist | Founder
Defined as a “slasher” (as in having multiple job titles, not as in a serial killer!), Andrea grew up with a university computer science lecturer for a father, who believed computers were for programming not for fun. She remembers tracing the 1st digital contour maps of Betty’s Bay during her BSc, long before Google maps had been invented. She has worked in the marketing world, across many domains, from spices to financial services, and retail to coffee, and loves a good marketing challenge.
She understands and uses the digital world as a super-useful tool to manage and crunch data, but relies heavily on her long-suffering IT Systems Engineering guru of a husband to demystify the inner workings of it.